People are often quick to attack the total cost of the original games as setting world records for the most expensive games every created. However, if you take into account all the merchandise that came with the marketing that Shenmue had, from small video game shop events to huge-scale events such as E3 and TGS (not to mention its own special events) and with batches of new items being added quite often to this day, some of those original "losses" must have been recouped by now!
In this post I'd like to take a more specific look at all of the clothing items that have been released and sold since 1998.
After reading this post, the next time you see a tweet from SEGA asking fans what Shenmue merchandise they would like to see next, and someone inevitably chimes in thinking they have an original idea for a "Ryo Hazuki jacket"... you'll be able to let them know that there have already been 6 (and technically more)!
I'm going to go through everything that I am aware of (and for the most part, own myself), in chronological time order.
JACKETS
[2001] SEGA Promotional Jackets
For the sake of completeness, let's start by mentioning the jackets that were created by SEGA for their promotion of Shenmue 2 in 2001. This is the technicality mentioned above about the number of jackets made to date.Japanese voice actor Masaya Matsukaze wore one at events such as the AM2 Summer Festival, and in a mock "television commercial" promo video for Shenmue II.
Masaya Matsukaze wearing Ryo's jacket at the AM2 Summer Festival event in 2001 |
The jacket also made an appearance in a mock "television commercial" for Shenmue II |